Growth & operations partner
Great idea.
Now who's going to it?
We build the strategy, sales and operations behind app and F&B brands ready to grow.
Everything You Need to Grow Your Business
Three ways we work. Pick the one that fits, or combine them.
Turn users into loyal, active users.
What we do
- Study how users move through your app
- Find where they drop off, and why
- Fix the UI/UX that holds growth back
- Build engagement and retention plans
What changes
- More users who stay
- Clearer, simpler flows
- Decisions based on behavior, not guesses
More orders, from more places.
What we do
- Find the sales channels that fit your brand
- Open new channels and partnerships
- Sharpen pricing, offers and positioning
- Track what's working, drop what isn't
What changes
- More orders and more revenue
- Less reliance on one channel
- A sales plan you can follow
A business that runs without you in every room.
Starting out? We set it up
- Structure, roles and salaries
- P&L and budgets
- Recruitment and onboarding
- SOPs and day-to-day flows
Already running? We audit and fix
- Review how the business runs today
- Find exactly where the gap is
- Fix it, and train the team to keep it fixed
Your Delivery Dream Team
Restaurants, this one's for you. We run your presence on the delivery apps, so you can focus on the food.
What we do
Aggregator management
Performance tracking
Pricing strategy & smart ad spend
Menu optimization
Content streamlining
How We Scale
From first call to a business that runs, in four steps. Two founders, no handoffs.
Audit
We look at your numbers, team and flows to find where growth is actually stuck.
Plan
You get a clear plan with priorities, owners and timelines.
Build
We set up the sales engine, channels, structure and SOPs.
Run
We run it with you, track results and keep improving.
From Reactive to Proactive
Stop firefighting. Start scaling.
Without a growth partner
- ×Sales depends on whoever has time
- ×Good ideas that never get executed
- ×No clear roles or processes
- ×Gaps only show up when something breaks
- ×Founders stuck doing every job
With ScaleLab
- ✓A clear owner for sales and growth
- ✓Plans turned into weekly action
- ✓Structure, P&L and SOPs on paper
- ✓Gaps found early and fixed
- ✓Founders free to lead
Hi, we're Sarah & Raya.
Yes, we're a little obsessed with this industry.
For 15 years, our days have been about one thing: helping restaurants and apps grow.
We've worked at Zomato and Gozilla, and we know the Lebanese market from the inside. Along the way we learned what works, and what doesn't.
Working in-house, we could only grow one brand at a time. So we started ScaleLab, to put everything we've learned to work for many more.
Nothing beats watching a brand take off. We'd love to do it with you.
Got something to scale?
Tell us what you're building. We'll take it from there.